Chanel and Louis Vuitton’s Price Increases – Are the bags worth your bucks?

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    Chanel and Louis Vuitton have some of the most popular and covetable bags in the world. A Classic Flap or Neverfull symbolizes more than a means of carrying supplies. These bags popularly represent status and wealth – Their prices reflect that.

    Chanel Black Classic Flap Bag with Chain Womens Handbags
    Chanel Classic Flap Blag Image courtesy of chanel.com

    Both brands are known for upping their prices in an effort to retain exclusivity, accommodate for market changes and (let’s be honest) make even more shmoney. However, 2021 was a record year in that Chanel increased their prices not once, not twice, but THREE times; They say bags are scarce thus their prices must reflect their rarity.

    Given this shocking decision, the question becomes whether we want to keep participating in this pricing game. Yes, everything inevitably gets more expensive over time (e.g. Right now furniture prices are increasing rapidly because supply can’t reach demand that’s coming from overseas) But I find it concerning to be at Chanel and Louis Vuitton’s mercy. If there were 3 price increases this year, will it be 4 increases in 2022?

    Pros vs Cons of Buying a new Chanel/Louis Bag in 2021

    ProsCons
    – Value retention– Astronomically more expensive than other bags
    – High quality – Animal byproducts used
    – Collector’s item/ investment piece– Subject to random price increases

    Maybe my concerns are naive; As the world keeps growing and demand keeps increasing, supply’s value increases as well. And I just need to get right with it. Nevertheless, I’d like to get your opinion on whether these investment pieces are worth your money below!

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